We finished this project a while ago but I haven’t got round to posting my designs. They’re still in the process of choosing between the designs, there were some very good ones!
The brief was to design an identity for the new gallery “The Wall” or in Welsh “Y Wal” at the university. This is my first design, a typographic solution. The gallery would be a big talking point, and this was something I really wanted to incorporate into a design. I also made a smaller rebus style logo, letterhead and envelope.
I wanted to do a second design, that incorporated the universities shape and colour. I did a lot of photographic research of the building itself, and then designed this logo. I wanted it very basic with the main emphasis on the text and yellow section that matches the universities actual design.
My last idea I had was to create a variation on the above design, and incorporate interactive feature. The biggest design craze recently has been 3D imagery, which is where I came up with the idea of the next design, which could either be used on it’s own, or as a pair with the above design. (Red and Cyan glasses required to see the 3D effect).
Here is my letterhead and envelope design for this logo –
Overall, I’m quite happy with my designs. I prefer the typographic logo, but everyone else seems to prefer the image logo. Comments and Criticism is welcome, as I’d love to know what you think. Thanks!